Every business experiences trends of increasing and decreasing revenues. When new business slows and income begins to dip, many business owners react by cutting back on the item in their budget they think is most expendable: marketing. The unfortunate reality is that this is almost definitely the wrong step to take. When you cut your marketing…
Tag: dental practice mangagement
Dental Consultant Illinois
Infographic | Taking Advantage of Your Unscheduled Dental Work
With the end of the year comes the mad dash to book unscheduled treatment before the clock strikes midnight and our patients’ benefits vanish. Here are 3 steps to taking advantage of unscheduled treatment and unused dental benefits before the year is up. Step 1: Run a Report First things first, it’s time to figure…
Infographic: 5 Ways to Conquer Patient Cancellations
Cancellations usually are not a problem this time of the year, but that doesn’t mean we shouldn’t be looking forward to the rest of the year when we know our patients’ dedication to their oral health can begin to falter. Overcome cancellations with these 5 tips: 1. Place a huge emphasis on the VALUE of…
