Internal and external marketing get a lot of well-deserved buzz (they are vital to your business, after all), but that doesn’t mean they’re the only two strategies your practice should be using. Community marketing is a largely underutilized strategy that is rewarding in more ways than one. What is community marketing? Unlike internal and external…
March 23, 2020
By Beth Gaddis A lot of people are worried these days. That’s normal. The crazy stock market. Coronavirus. Travel changes. There’s a lot going on in the world. And let’s face it: that may mean fewer people will want, or...
December 17, 2019
As a Dental Consultant and Business Owner for over 16 years, nothing scares me more than a dental practice without a transition plan. So, when a new client informs me they have never even thought about selling their practice and...
November 12, 2019
If you haven’t heard by now that support for Windows 7 is ending, you’ve likely been living under a rock. But, just in case that rock has sheltered you from being aware of the dangers that loom, here’s a quick...
September 15, 2023
It’s no secret that missed calls in a dental office can have a detrimental effect on business. When a potential patient calls a dental office and can’t reach anyone, they probably won’t call back. This can lead to a loss...
September 1, 2023
Building a successful dental practice requires a great deal of strategic planning, hard work, and dedication. Establishing a successful practice involves much more than simply providing quality dental care. It takes a unique blend of business and marketing acumen to...
