Are you having trouble attracting new patients to your office? Technology and busy lifestyles have changed the way we attract new patients. Every business including dental practices have to evolve with each generation to gain their attention. Below are strategies that you can use to attract new patients to your office.
Use Technology to Get in Touch
Our society has moved into a tech-savvy world. Calling to schedule an appointment is not as convenient as allowing patients the ability to set up an appointment online. Confirming appointments and sending patient reminders through text messages is easier and quicker.
Practice Search Engine Optimization
Use Search Engine Optimization (SEO) to help patients find your office more easily. High-ranking dental offices on search engines are going to be seen more frequently by prospective patients, and therefore attract more business. Being near the top of search engines can help patients find what they want quicker without having to scroll through multiple pages of search results.
Be Active on Social Media
Using social media is an excellent way for patients to learn about your dental office and the services you offer. Regular postings on platforms such as Twitter, Facebook, and Instagram will reach a broader audience. It will also showcase your team members, satisfied patients, and other attributes that make your office unique.
Get a 5 Star Reputation
Once you get patients in the door, you will want to retain them as referral sources. By providing exceptional service, your patients will be more inclined to post positive online reviews. People respond to authenticity and want to read personal and true testimonials. When looking for a dentist, patients will be more likely to choose one with a positive online reputation.
Gain the attention of possible leads and current patients by utilizing technology while highlighting authenticity. By using the tips provided above, you will have the capability to reach more new patients and grow your business.