Marketing

Dental Speaker

Marketing a dental business has changed more in the last 5 years than it has in the previous 3 decades. Understanding the consumer and what you need to do to have them find you replaces the mentality that we had expressed ten to thirty years ago.

We need to have a clear, consistent, and strong message in the market place. Branding is huge and social media is imperative. Defining your business “differentiator” must be announced and all the information you share must clearly proclaim that message for it to be heard. Patients are perceptive and learn and make decisions through reviews. Start off on the right foot with a strong brand, clear message, and consistent presence. We can help!

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Dental Consultant Blog

Dental Speaker

Dental Consultant
Dental Consultant | Mitigating Missed Calls

October 21, 2019

One of the primary concerns of any dental practice is attracting new patients. An effective marketing campaign can help drive traffic to your website and get your phones ringing. However, what happens when the phone rings can have an even...

Dental Consultant | Dealing with Patient No-Shows
Dental Consultant | Dealing with Patient No-Shows

September 16, 2019

No-shows and same-day cancellations can take a toll on your practice’s monthly revenue. Patients with busy or complicated schedules may find it difficult to commit to an appointment months in advance. Here are six ideas to help you keep your calendar full and your patients on track.  1. Implement a wait list. By...